People may hear your words but they feel your attitude. 

Why communication matters so much?

To reach people strategy, tactics, concepts, tools and – most important - the doing need to be in synch. Because people do mind the gaps and notice if there is nothing but buzzwords! Walking the talk is key and Sonja’s communication style and concepts inspire employees across all industries and around the globe no matter if she communicates herself with them through e.g. speaking engagements, or if she steps behind the curtain where she coaches YOU through YOUR own gig.

What we create together? 

Reaching people’s heads, hearts AND hands is art! Sonja has mastered it throughout her life. Even as a child and
teenager she was trained in her entrepreneurial home to engage with customers and the community in a kind
and inspiring way. In her professional life as an external consultant as well as an internal HR leader and
Chief of Staff to top-level executives she has developed and implemented countless communication concepts,
conversational movements as well as compelling branding strategies and internal and external marketing
campaigns. Relevant and - most important - authentic brands, strategic and honest messaging and simple
tools to engage with are her signature work.

Together we will work on

  • defining YOUR Why, What & How

  • creating the messaging in line with them

  • planning communications strategies, cascades, events and tools

  • training stakeholders and ambassadors

  • roll-out and follow-up

How we work together

Good content and a synchronization of content and simple methods are key. Nothing is less engaging than making things which should be super easy more complicated through blown-up communications or unclear instructions.  Throughout the process, YOUR content and YOUR culture rule, no standards will be applied - except for two:

  • keep it as simple as possible

  • be authentic

For a flavor, read her blog.

real TALK - 

hr communications


-- John Maxwell